Denmark's Lovebites formed a decade ago and the release of their self-titled third album sees them attempt to stretch their popularity to a more worldwide scale after much success in their native country. Musically they are pitched somewhere between the anglicised indie-pop of the Cardigans and the easy listening of The Corrs. Mathilde Lunderskov's vocals are certainly easy enough on the ear but it's only when the songwriting veers away from the middle of the road that Lovebites begin to sound more vital. After a slow start, 'So Sweet' manages to rise above sickliness, '10,000 Miles Away' is fine sugar-coated pop and the heartaching balladry of 'What Is It?' all serve to be highly memorable. Yet the best song - assisted by some subtle strings - is 'Slow It All Down' where Lunderskov delivers the aural equivalent of melted chocolate. The excursion into disco on 'Star' would probably work for S Club 7 but it doesn't work here and the overblown finale titled 'So Long' should surely be re-titled 'Too Long'. Despite these problems their best songs are naggingly infectious enough to lure daytime radio listeners in to their honeyed reverie.